Ongoing Crisis Communication: Planning, Managing, and RespondingSAGE Publications, 24 січ. 2011 р. - 231 стор. Crisis communication is the lifeblood of crisis management: When communication is ineffective, so is the crisis management effort. Emphasizing the role of communication, W. Timothy Coombs uses a three-staged approach to crisis management—pre-crisis, crisis, and postcrisis. He reviews the latest research, explains how crisis communication can prevent or reduce the threats of a crisis, and provides guidelines for how best to act and react in an emergency situation. |
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Ongoing Crisis Communication: Planning, Managing, and Responding W. Timothy Coombs Попередній перегляд недоступний - 2011 |
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accident actions agement assessment attribution theory Barton Bausch & Lomb blogs challenge channels Chapter concern consumers Coombs & Holladay corporate create credibility crises crisis communication crisis control center crisis information crisis knowledge crisis management effort crisis management process crisis management team crisis prevention crisis response strategies crisis team members crisis threat crisis types crisis-related customers damage decision develop discussion dominant coalition effective Egelhoff employees Enron evaluation event explosion Facebook facility factors Febreze functions Greenpeace Heath Hurricane Katrina identify impact Internet intranet involves issues management Journal mation ment monitoring munication negative Nestlé nization Odwalla orga organization organization’s organizational paracrisis Pauchant & Mitroff postcrisis potential precrisis problem product harm Public Relations Review questions recall reports reputation management reputational threat Research Retrieved October risk rumor scanning social media sources spokesperson stakeholders tion VIOXX Walmart warning signs YouTube