The Theory and Practice of Revenue ManagementSpringer Science & Business Media, 10 бер. 2005 р. - 713 стор. Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004. |
Зміст
INTRODUCTION | 1 |
THE ECONOMICS OF RM 333 | 22 |
SINGLERESOURCE CAPACITY | 26 |
NETWORK CAPACITY CONTROL | 81 |
OVERBOOKING | 129 |
DYNAMIC PRICING 175 | 174 |
AUCTIONS | 241 |
AverageProfit Criterion | 284 |
CUSTOMERBEHAVIOR | 301 |
ESTIMATION AND FORECASTING | 407 |
INDUSTRY PROFILES | 515 |
Appendices | 631 |
Convexity and Optimization | 643 |
Dynamic Programming | 651 |
F Game Theory | 667 |
Інші видання - Показати все
The Theory and Practice of Revenue Management Kalyan T. Talluri,Garrett J. van Ryzin Обмежений попередній перегляд - 2006 |
The Theory and Practice of Revenue Management Kalyan T. Talluri,Garrett Van Ryzin Обмежений попередній перегляд - 2004 |
The Theory and Practice of Revenue Management Kalyan T. Talluri,Garrett J. van Ryzin,Garrett Van Ryzin Обмежений попередній перегляд - 2005 |
Загальні терміни та фрази
accept aggregate algorithm allocation approximation arrival assume assumption behavior bid prices bid-price control booking limits cancellation Chapter choice competition compute concave consider convex decisions defined demand function deterministic discount distribution dynamic pricing dynamic program EMSR-b equilibrium estimate example expected revenue factors fare firm firm’s first-price auction flight forecasting given Hence heuristic increasing inventory Let denote linear program marginal cost marginal revenue marginal value markdown maximize mechanism method nested network RM no-show normal distribution Note number of customers observed opportunity cost optimal control optimal price overbooking limit parameters period price discrimination probability profit protection levels purchase quantity quantity-based RM random variable remaining capacity request reserve price resource result retail RM practice RM system second-price auction Section segment sell solve static model stochastic strategy symmetric equilibrium tion tomers units of capacity value function vector virtual class zero