Macrowikinomics: New Solutions for a Connected Planet

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Penguin, 28 вер. 2010 р. - 448 стор.
In their bestseller Wikinomics, Don Tapscott and Anthony Williams showed the world how mass collaboration was changing the way businesses commu­nicate, create value, and compete in the new global marketplace.
 
This sequel shows that in more than a dozen fields—from finance to health care, science to education, the media to the environment—we have reached a historic turning point. Collaborative innovation is revolutionizing not only the way we work, but how we live, learn, create, govern, and care for one another. The wiki revolutions of the Arab Spring were only one example of how rebuilding civilization was not only possible but necessary.
 
With vivid examples from diverse sectors, Macrowikinomics is a hand­book for people everywhere seeking a transformation of industry and institu­tions by embracing a new set of guiding principles, including openness and interdependence. Tapscott and Williams argue that this new communications medium, like the printing press before it, is enabling nothing less than the birth of a new civilization.

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Зміст

Preface to the Paperback Edition
Rebooting the World
Five Principles for the Age of Networked Intelligence
Opening Up the Financial Services Industry
Bootstrapping Innovation and Wealth Creation
A
Wikinomics Meets the Green Energy Economy
Twentyfirst Century
The Demise of the Newspaper and the Rise of the
Internet Application?
Government as a Platform for Social
The Rise of the Citizen Regulator
Beyond the NationState
UserGenerated Freedom from Tehran
Making Wikinomics Happen
Leadership for a Changing World

Collaborative Learning
World
Collaborative Health Care
Acknowledgments
Notes
Index

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Про автора (2010)

Don Tapscott and David Ticoll co-founded the business research and consulting firm Digital 4Sight in 1994. They have written for publications such as The Wall Street Journal, The Financial Times, Harvard Business Review, The Globe and Mail and Forbes and appeared on national broadcast media around the world. Both live in Toronto.

 

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