Hotel Management and Operations

Передня обкладинка
John Wiley & Sons, 12 січ. 2010 р. - 512 стор.
This newly updated edition is a compilation of readings, divided into nine sections, each examining a specific hotel department or activity. Each topic is examined through a variety of viewpoints on the duties, responsibilities, problems, and opportunities encountered there. Multidimensional case studies, taking a practical approach, challenge readers to identify the central issues involved in complex management problems, understand the structure and resources of the department in question, and find solutions that may help in managing other hotel resources and departments.

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Зміст

ORGANIZATION
69
A VIEW AT THE TOP
89
of a RitzCarlton Club and Resort
115
Manager Garry Dickover
123
A Case Study at the Front
162
HOUSEKEEPING ENGINEERING
167
Jeanna Abbott and Gil Fried
217
Mark Beattie and Jacinta Gau
227
Food and Beverage Division
302
Marketing as Process
309
Implications for Hotel Choice
324
The Case of the Seattle
356
Marketing Evolves In Asia Pacific
363
Michael J Draeger
405
Limitations Vincent P Magnini Earl
416
of Human ResourcesAn Emerging
466

Engineering and Security
241
and Restaurants Robert W Strate
269
Patti J Shock and John M Stefanelli
285
of Education and Development
477
Employment Law Suzanne
487

Загальні терміни та фрази

Про автора (2010)

Michael J. O'Fallon, PhD, teaches in the Hospitality and Tourism Management Department in the College of Business at James Madison University.

Denney G. Rutherford, PhD, is the Endowed Chair Emeritus in the School of Hospitality Business Management at Washington State University.

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