Hotel Management and Operations

Передня обкладинка
John Wiley & Sons, 12 січ. 2010 р. - 512 стор.
Hotel Management and Operations, Fifth Edition provides a practical, up-to-date, and comprehensive approach to how professionals across the industry manage different departments within their operation. From the front office to finance, from marketing to housekeeping, this resource offers advanced theory played out in practical problems. Multidimensional case studies are a notable feature, with complex management problems portrayed from multiple viewpoints; “As I See It” and “Day in the Life” commentaries from new managers provide further real-world perspective. Covering the latest issues affecting the industry, this text gives students and professionals an up-to-date, dynamic learning resource.
 

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Зміст

John Dew
6
Company Practices Peter OConnor
20
ORGANIZATION
69
ROOMS
120
AND SECURITY
167
Risks and Challenges of Hotel
231
FOOD AND BEVERAGE DIVISION
246
and Restaurants Robert W Strate
269
Implications for Hotel Choice
324
The Case of the Seattle
356
Marketing Evolves In Asia Pacific
363
MANAGEMENT
371
HUMAN RESOURCES POLICY MANAGEMENT
433
of Human ResourcesAn Emerging
466
of Education and Development
477
INDEX
487

Food and Beverage Division
302
Marketing as Process
309

Загальні терміни та фрази

Про автора (2010)

Michael J. O'Fallon, PhD, teaches in the Hospitality and Tourism Management Department in the College of Business at James Madison University.

Denney G. Rutherford, PhD, is the Endowed Chair Emeritus in the School of Hospitality Business Management at Washington State University.

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